Located on the hugely popular Osborne Road in Newcastle’s eclectic suburb, Jesmond, Sohe is a haven of exotic flavours set against a strong North East backdrop. We wanted to combine this juxtaposition of local and tropical throughout our creative work. Sohe aims to transport its guests to another world and our designs echo this escapism through the use of Asian-inspired colours and textures that embody the cocktails, culture and cuisine of Sohe restaurant and bar.
SECTOR: HOSPITALITY. DELIVERABLES: BRAND RESEARCH, BRAND DEVELOPMENT, BRAND POSITIONING, BRAND IDENTITY, ILLUSTRATION, DESIGN FOR PRINT, SOCIAL MEDIA, PRINT MANAGEMENT/SUPPLY.