Situated on the North Shield’s Fish Quay, this laid-back bar and restaurant brings a relaxed vibe to the Quay. Inside, you’ll find warm tones and a welcoming atmosphere that’s just as suited to lazy afternoons as it is to lively evenings.

Fred’s menu puts a fresh spin on modern street food and quality ingredients with a coastal influence. Drawing inspiration from this approach, we produced a fun, vibrant identity that extends to venue signage, packaging, point of sale, menus and social media assets.

Creative for Fred’s is characterised by a relaxed, care free coastal vibe, where sun, sea and good times become one.